VMY 2026 Hospitality Tourism Leaders Conference 2025
Features
  • Date
    19th-20th February, 2025
  • Duration
    2 Days
  • Venue
    InterContinental Kuala Lumpur
  • Inclusion
    2 Executive Lunch
    4 Executive Coffee Break
    Delegate Goody Bag
    Certificate of Participation
    Post Conference Party(by invitation only)
Who Should Attend
  • General Manager | Director of Sales
  • Director of Marketing | Revenue Manager
  • Sales Manager | Front Office Manager
  • Director of F&B | F&B Manager
  • Chef | Hotel Manager | MICE Director / Manager
  • Director of Events | Banquet Manager
  • Finance Manager | HR Manager | DOHR
  • Chief Executive Officer | Business Owners | Interns
Entry Fee
RM3500.00 per person inclusive of:-
(Fully HRDCorp SBL Khas claimable)
Early Bird will be RM3200.00 Before 15th January, 2025
About The Venue:

Relax and Unwind at the Official Host Venue for the VMY2026 Hospitality Tourism Leaders Conference

Welcome to InterContinental Kuala Lumpur, the official host venue for the VMY2026 Hospitality Tourism Leaders Conference. Discover unmatched relaxation in our luxurious 5-star accommodations, offering contemporary essentials, signature amenities, and elegant design.

5-Star Luxury in the heart of Kuala Lumpur An ideal urban retreat in the heart of the city for both business and leisure travelers, InterContinental Kuala Lumpur is steps away from the iconic Twin Towers, Kuala Lumpur Convention Centre and shopping & entertainment activities. Revel in comfort on Super King-sized beds in our rooms & suites with upscale amenities, and elevate your stay with exclusive benefits in the Club lounge. Exquisite dining awaits you at our restaurants.

Whether you're here for the conference or leisure, take advantage of our sophisticated event spaces, unwind in our rooftop infinity pool, or connect over wines and innovative cocktails at Chime Lounge. Designed as a sanctuary in the vibrant hub of Kuala Lumpur, InterContinental Kuala Lumpur Hotel promises an unparalleled stay, perfectly complementing your participation in this landmark event near Kuala Lumpur, Malaysia.

InterContinental Kuala Lumpur Hotel
InterContinental Kuala Lumpur Hotel
165, Jln Ampang, Kuala Lumpur, 50450 Kuala Lumpur, Wilayah Persekutuan Kuala Lumpur
19th-20th February, 2025
Itinerary
DAY 1

8.30am : Delegate Registration

9.00am

Day 1 - Building a Robust Strategic Framework

  • Welcome Speech (30 minutes)
  • Speaker: Representative from Ministry of Tourism, Arts and Culture (Malaysia)
  • Overview: Launching Visit Malaysia Year 2026 – Government Initiatives and the Role of the Hospitality Sector

9.45am

Session 1: Strategic Room Rate Optimization (45 minutes)

  • Speaker: Senior Revenue Director, Top Hospitality Brand
  • Focus: Discuss room rate trends, yield management strategies, and tools for dynamically adjusting room rates based on occupancy, demand forecasting, and market trends.

10.45am

Session 2: Enhancing Food & Beverage and Gastronomy Operations (45 minutes)

  • Speaker: F&B Director, Leading International Resort
  • Focus: Explore best practices in F&B operations, innovative menu design, and leveraging Malaysian gastronomy to create unique guest experiences aligned with VMY2025.

11.45am

Session 3: Developing a Comprehensive Training & Development Program (45minutes)

  • Speaker: Director of Learning & Development, Global Hospitality Brand
  • Focus: Emphasize continuous learning for staff, establishing high standards in service, and implementing targeted training programs to ensure quality guest service.

1.00pm – 2.00pm : Executive Lunch

2.10pm

Session 4: Optimizing MICE (Meetings, Incentives, Conferences, and Exhibitions Business. (45minutes)

  • Speaker: MICE Director, Malaysia Convention Bureau
  • Focus: Explore strategies for attracting and managing MICE events, aligning with VMY2026 themes, and promoting Malaysia as a top MICE destination.

3.00pm

Session 5: Leveraging Strategic OTA Partnerships (45minutes)

  • Speaker: Business Development Manager, Global OTA
  • Focus: Best practices for working with online travel agencies, strategic rate distribution, and maximizing OTA visibility to boost bookings and reach.

4.00pm

Session 6: Implementing Dynamic Room Rates (45minutes)

  • Speaker: Revenue Analyst, Large Hospitality Chain
  • Focus: Introduce dynamic pricing models, effective use of rate parity, and yield management tools that optimize revenue based on demand fluctuations.

5.00pm : Panel Discussion session

6.00pm : Day 1 Ends

DAY 2

9.15am

Day 2 - Enhancing Profitability and Customer Engagement

  • Opening Remarks (15 minutes)
  • Speaker: Industry Expert, Malaysian Hospitality Association
  • Overview: Insights on sustaining profitability in the post-COVID tourism rebound.

10.15am

Session 7: Building Partnerships with International Travel Agents (45minutes)

  • Speaker: Head of International Relations, Malaysia Tourism Promotion Board
  • Focus: Engage with international travel agents to tap into overseas markets, building long-term partnerships that boost foreign visitor numbers.

11.15am

Session 8: Talent Retention and Development in Hospitality (45minutes)

  • Speaker: Head of HR, Leading Hotel Group
  • Focus: Share insights on reducing turnover, creating supportive work environments, implementing career development plans, and increasing engagement.

12.15pm

Session 9: Social Media & Digital Transformation**(45minutes)

  • Speaker: Director of Digital Marketing, Prominent Hospitality Brand
  • Focus: Harness social media platforms, leverage data analytics, and create compelling digital campaigns to build brand awareness and engage customers.

1.00pm – 2.00pm : Executive Lunch Break

2.00pm

Session 10: Maximizing Sales & Marketing Efforts for VMY2026 (45minutes)

  • Speaker: Director of Sales and Marketing, International Hotel Chain
  • Focus: Implement strategic marketing techniques, targeted sales plans, and cross-promotional efforts that align with VMY2026 to attract diverse customer segments.

3.00pm

Session 11: Revenue Stream Diversification and Yield Management (45minutes)

  • Speaker: Senior Revenue Manager, Leading Hotel Chain
  • Focus: Discuss diversification strategies, including upselling, cross-selling, ancillary revenue opportunities, and applying advanced yield management techniques.

4.00pm

Session 12: Maximizing Tourism Initiatives with Government Support (45minutes)

  • Speaker: Representative, Ministry of Tourism, Arts and Culture (Malaysia)
  • Focus: Understand government incentives, partnerships, and support programs aimed at helping hotels contribute to VMY2026 goals, improving Malaysia's global appeal.

5.00pm

Closing Speech & Reflection (30 minutes)

  • Speaker: Conference Chairperson
  • Overview: Summary of key takeaways, reflections on the conference objectives, and encouraging industry commitment to making VMY2026 a success.

5.30pm : Delegate Cocktail and Networking Session (By Invitation Only)