8:30 AM – 9:00 AM
Registration & Networking Coffee

Participants arrival, registration confirmation, networking with industry peers, and program material collection.

9:00 AM – 9:30 AM
Opening Address & Bootcamp Orientation

  • Welcome remarks by ASK-HRD Malaysia
  • Overview of ASEAN hospitality performance landscape
  • Bootcamp learning roadmap & expectations setting

9:30 AM – 10:45 AM
Session 1 — Understanding Hospitality Revenue Metrics Foundations

Key focus:

  • Introduction to ADR vs ARR frameworks
  • Occupancy vs profitability dynamics
  • Demand cycles & pricing psychology
  • Segment contribution analysis
  • Participants gain clarity on core revenue measurement principles.

10:45 AM – 11:00 AM | Morning Refreshment Break
11:00 AM – 12:30 PM
Session 2 — Revenue Stream Optimization & GOPPAR Analysis

Deep dive into:

  • Rooms vs Total Revenue strategy
  • F&B, Events & Ancillary revenue streams
  • Profitability measurement using GOPPAR
  • Cost management vs revenue growth balance
  • Case study discussions included.

12:30 PM – 1:30 PM | Networking Lunch

Industry sharing, benchmarking discussions, peer networking.

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